Plot Twist! Why Your Business Needs a Midlife Makeover
If your brand feels tired, unclear, or just not you anymore, it’s not a sign to scrap everything—it’s a sign to dig deeper.
What’s the story you really want to tell now?
Who are you becoming?
And how can your brand reflect the full arc of your journey?
Driving Change and Innovation Through Storytelling in Business
Change and innovation are the lifeblood of sustained business success. Companies that fail to adapt or innovate risk becoming obsolete. Yet, driving these transformations often involves altering established processes, adopting new technologies, and shifting organizational culture—all of which can be met with resistance.